University of St.Gallen
research platform alexandria
search publications
browse publications
per persona
 
per anno

The Self-Googling phenomenon : Investigating the performance of personalized information resources

Thomas Nicolai, Lars Kirchhoff, Axel Bruns, Jason A. Wilson & Barry J. Saunders

fulltext etc. no fulltext attached
versione breve This paper investigates self-googling through the monitoring of search engine activities of users and adds to the few quantitative studies on this topic already in existence. We explore this phenomenon by answering the following questions: To what extent is the self-googling visible in the usage of search engines; is any significant difference measurable between queries related to self-googling and generic search queries; to what extent do self-googling search requests match the selected personalised Web pages? To address these questions we explore the theory of narcissism in order to help define self-googling and present the results from a 14-month online experiment using Google search engine usage data.

Fulltext available at: http://www.uic.edu/htbin/cgiwrap/bin/ojs/index.php/fm/articl e/view/2683/2409
   
tipo Journal paper
   
parole chiave Self-Googling
   
progetto ScientificCommons.org
lingua English
kind of paper journal article
data di apparenza 1-12-2009
giornale First Monday
Editore University of Illinois at Chicago (Chicago, USA)
ISSN 1396-0466
numero del giornale 12
pagine 1-12
review double-blind review
   
citation Nicolai, T., Kirchhoff, L., Bruns, A., Wilson, J. A., & Saunders, B. J. (2009). The Self-Googling phenomenon: Investigating the performance of personalized information resources. First Monday(12), 1-12.