The Applicability of Context-based Multicast - A Shopping Centre Scenario
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no fulltext attached
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version abrégée
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This paper analyzes the applicability of context-based multicast
content distribution (CBMCD) on the example of realistic push- and
video-based mobile advertising services at a shopping centre. The
technical results of the simulation of the service scenario show
that CBMCD significantly reduces the number of unicast streams and
the total volume of traffic in the network. The results of the
financial analysis show that these technical benefits can be
translated into considerable financial benefits due to costs
savings. Taken together, these results suggest that CBMCD can be an
efficient, cost-saving network traffic management approach and the
basis for lucrative push services.
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Genre
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papier de conférence (English)
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mot-clé
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Context Awareness, Multicast Content Delivery, IP Multicast |
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nom de la conférence
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3rd Workshop on Economic Traffic Management (ETM), Co-located with
22nd International Teletraffic Congress (ITC 22) (Amsterdam, The
Netherlands)
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date de la conférence
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6-9-2010
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title of proceedings
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Proceedings of the 3rd Workshop on Economic Traffic Management
(ETM), LNCS 6236
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page(s)
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8
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maison d'édition
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Springer
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Review
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Double-Blind Review
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citation
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Wozniak, T., Stanoevska-Slabeva, K., Gomes, D., & Schotten, H. D.
(2010). The Applicability of Context-based Multicast - A Shopping
Centre Scenario. In Proceedings of the 3rd Workshop on Economic
Traffic Management (ETM), LNCS 6236, pp.8: Springer.
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