| titolo | autori / ed. | year | tipo | ||
| Capabilities for Market Segmentation: Theoretical Con... | Karsten Sausen, ... | 2005 | papier de conférence |
|
|
| Buchrezension: Patrick Stähler (2002): Geschäftsmodel... | Torsten Tomczak,... | 2004 | articolo |
|
|
| The Resource-based and Dynamic Capability Views as a ... | Karsten Sausen, ... | 2004 | papier de conférence |
|
|
| The Resource-based View as a Foundation of Market Seg... | Karsten Sausen, ... | 2004 | papier de conférence |
|
|
| Status Quo der Segmentierung in Schweizer Unternehmen | Karsten Sausen, ... | 2003 | Journal paper |
|
|
| CRM als Chance für das Marketing | Sven Reinecke, K... | 2002 | Journal paper |
|
|
pagina
1
de
1