Thomas Rudolph Dufourstrasse 40a 9000 St. Gallen Switzerland +41 (0)71 224 28 56 +41 (0)71 224 71 94 Thomas.Rudolph@unisg.ch www.irm.unisg.ch http://www.alexandria.unisg.ch/export/IMG/Thomas_Rudolph.img professor Consumer Behavior Strategic Retail Management Vertical Retail Management Point-of-Sale-Management http://gd-lehrstuhl.imh.unisg.ch