Crowdsourcing as a Business Model: An exploration of emergent textbooks harnessing the wisdom of crowds
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versione breve
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The process of writing textbooks is still very traditional regarding
the status of authorship and expert opinions. Recently we observe
the emergence of authors who follow a different approach, taping the
wisdom of crowds as key resource of their own publications. In this
paper, we explore business model innovation which leverages value
propositions of textbooks by applying crowdsourcing. We use case
study research methods to analyze four textbooks written
collaboratively. Essential findings indicate occurrence of
user-communities fulfilling peer-reviewing, editing or co-authoring
despite a lack of monetary incentives. We further detect a tendency
towards wiki software providing a community hub. This paper enters
the field of partially crowdsourced textbooks and derives future
questions of research.
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tipo
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papier de conférence (English)
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nome della conferenza
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23rd Bled eConference (Bled, Slovenia)
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data della conferenza
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01-04-2010
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editore dei proceedings
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Proceedings of the 23rd Bled eConference
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Editore
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AIS
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review
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not review
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citation
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Walter, T., & Back, A. (2010). Crowdsourcing as a Business Model: An
exploration of emergent textbooks harnessing the wisdom of crowds.
In Proceedings of the 23rd Bled eConference: AIS.
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