How much Entrepreneurial Orientation (EO) is needed for Long-term Success?

Item Type Book Section

According to the STEP research framework, entrepreneurial orientation (EO) is one key element of transgenerational value creation. EO refers to key entrepreneurial processes in a company, i.e. to the methods, practices and decision-making styles managers use to act entrepreneurially. 3 EO consists of five main dimensions and several sub dimensions. However, there is a puzzle. Many studies suggest that the higher EO, the more successful a company is. But this seems not always to be true. Just think of many of the firms at the end of the 1990s. Firm members could act very autonomously, the companies were very innovative, took high risks, were very proactive and very aggressive in the market. However, most of them were not able to survive for more than a few years. So how entrepreneurial has a firm to be in order to achieve long-term success?

Authors Zellweger, Thomas & Sieger, Philipp
Editors Sieger, Philipp; Nason, Robert; Sharma, Pramodita & Zellweger, Thomas Markus
Projects Zellweger, Thomas; Sieger, Philipp; Frey, Urs & Fueglistaller, Urs (2005) Strategic Entrepreneurship in Family Firms [applied research project] Official URL
Language German
Subjects business studies
Institute/School KMU - Swiss Research Institute of Small Business and Entrepreneurship
IMP - Institute for Systemic Management and Public Governance
HSG Classification contribution to practical use / society
Refereed No
Date 2011
Publisher The Global STEP Project
Series Name The Global STEP Booklet
Number Vol. 1
Page Range 8-11
Number of Pages 4
Title of Book Evidence-Based, Practical Insights for Enterprising Families
Official URL
Depositing User Prof. Dr. Philipp Sieger
Date Deposited 01 Dec 2011 10:42
Last Modified 23 Aug 2016 11:11


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Zellweger, Thomas & Sieger, Philipp: How much Entrepreneurial Orientation (EO) is needed for Long-term Success? In: The Global STEP Booklet. The Global STEP Project, 2011, S. 8-11.

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