Werden Social Media im Marketing überschätzt?

Item Type Newspaper
Abstract
Authors Belz, Christian
Journal or Publication Title IO-Management
Language German
Subjects business studies
HSG Classification contribution to practical use / society
Refereed No
Date 12 February 2013
Publisher Springer Schweiz
Place of Publication Zürich
Number 1
Page Range 4
ISSN 2234-9863
Depositing User Doris Maurer
Date Deposited 12 Feb 2013 14:13
Last Modified 23 Aug 2016 11:15
URI: https://www.alexandria.unisg.ch/publications/220471

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Citation

Belz, Christian: Werden Social Media im Marketing überschätzt? In: IO-Management (2013), 1, S. 4.

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https://www.alexandria.unisg.ch/id/eprint/220471
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