How Airbnb Creates Value

Item Type Book Section
Abstract

A business model is like an ultrasound for businesses: it provides – from the outside – detailed insight into six vital elements of a business which explain their functioning (Chapter 3). Each peer-to-peer accommodation network is slightly different and requires an independent business model analysis. Here we analyse the business model of Airbnb because it is the international market leader in peer-to-peer accommodation trading and a model other platforms aspire to. We focus on value proposition, creation, communication and transfer. The other two elements (value capture and dissemination) are discussed in Chapter 5.

Authors Reinhold, Stephan & Dolnicar, Sara
Language English
Subjects business studies
Institute/School IMP - Institute for Systemic Management and Public Governance
HSG Profile Area None
Date November 2017
Publisher Goodfellow Publishers
Place of Publication Oxford
Page Range 39-53
Title of Book Peer to Peer Accommodation Networks: Pushing the boundaries
ISBN 9781911396512
Publisher DOI 10.23912/9781911396512-3602
Official URL https://www.goodfellowpublishers.com/academic-publ...
Depositing User Dr. Stephan Reinhold
Date Deposited 13 Dec 2017 08:04
Last Modified 12 Jan 2018 08:43
URI: https://www.alexandria.unisg.ch/publications/252367

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Citation

Reinhold, Stephan & Dolnicar, Sara: How Airbnb Creates Value. Oxford : Goodfellow Publishers, 2017, S. 39-53.

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https://www.alexandria.unisg.ch/id/eprint/252367
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