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Controlling Influencer Content Through Contracts: A Qualitative Empirical Study of the Swiss Influencer Market
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Controlling Influencer Content Through Contracts: A Qualitative Empirical Study of the Swiss Influencer Market
ISBN
978 1 78897 827 9
Type
book section
Date Issued
2020-05
Author(s)
Goanta, Catalina
Wildhaber, Isabelle
Editor(s)
Goanta, Catalina
Ranchordás, Sofia
Language
English
HSG Classification
None
HSG Profile Area
LS - Business Enterprise - Law, Innovation and Risk
Book title
The Regulation of Social Media Influencers
Publisher
Elgar Law
Publisher place
Cheltenham, UK
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/112167
Subject(s)
law
Division(s)
FAA - Institute for W...
Eprints ID
259552
File(s)
The regulation of social media influencers_Goanta und Wildhaber.pdf (273.87 KB)