Designing Effective Privacy Nudges in Digital Environments: A Design Science Research Approach

Item Type Conference or Workshop Item (Paper)
Abstract

When using digital technologies, various data traces are left behind for collection, storage and analysis. Innovative solutions for information systems are needed that mitigate privacy risks and foster information privacy. One mechanism to achieve this is using privacy nudges. Nudges are a concept from behavioral eco-nomics to influence individual’s decisions. However, many nudges show low or at least less effects than choice architects hope for and expect. Therefore, this de-sign science research (DSR) project focusses on developing evidence-based de-sign principles for privacy nudges to improve their effectiveness and pave the way for more privacy sensitive IT systems. In this context, we adopt a DSR ap-proach from Vaishnavi & Kuechler. From a theoretical perspective, we are con-tributing to the discussion of what drives privacy sensitive behavior. We extend generic nudge design models, making them applicable in the context of data dis-closure. For practitioners, we provide guidance on how to design and implement effective privacy nudges in the user interface of digital work systems.

Authors Barev, Torben Jan; Janson, Andreas & Leimeister, Jan Marco
Research Team IWI6
Language English
Keywords Design Science Research, Digital Nudging, Information Privacy, Nudging, Privacy Nudging
Subjects computer science
information management
HSG Classification contribution to scientific community
Date 2020
Event Title 15th International Conference on Design Science Research in Information Systems and Technology (DESRIST)
Event Location Kristiansand, Norway
Event Dates 04.12.2020
Depositing User Mahei Li
Date Deposited 25 May 2020 15:51
Last Modified 25 May 2020 15:51
URI: https://www.alexandria.unisg.ch/publications/260280

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Citation

Barev, Torben Jan; Janson, Andreas & Leimeister, Jan Marco: Designing Effective Privacy Nudges in Digital Environments: A Design Science Research Approach. 2020. - 15th International Conference on Design Science Research in Information Systems and Technology (DESRIST). - Kristiansand, Norway.

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https://www.alexandria.unisg.ch/id/eprint/260280
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