Technology-Augmented Choice: How Digital Innovations are Transforming Consumer Decision Processes

Item Type Journal paper
Abstract
Authors Melumad, S.; Hadi, R.; Hildebrand, Christian Alexander & Ward, A.
Language English
Subjects business studies
other research area
HSG Classification contribution to scientific community
HSG Profile Area SoM - Business Innovation
Refereed Yes
Date 2020
Place of Publication Customer Needs and Solutions
Page Range 1-12
Depositing User Doris Maurer
Date Deposited 07 Oct 2020 07:37
Last Modified 07 Oct 2020 07:40
URI: https://www.alexandria.unisg.ch/publications/261146

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Citation

Melumad, S.; Hadi, R.; Hildebrand, Christian Alexander & Ward, A. (2020) Technology-Augmented Choice: How Digital Innovations are Transforming Consumer Decision Processes. 1-12.

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https://www.alexandria.unisg.ch/id/eprint/261146
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