‘It’s not like we can charge for everything’: revenue models to capture value from smart services in Pacific Asia

Item Type Journal paper
Abstract

Western European manufacturers’ difficulties in earning revenue
from industrial services in Pacific Asia have been linked to cultural
values. Yet, ways of creating and capturing value from smart services
in the region remain unexplored. Against this backdrop, this
research seeks to (1) uncover how cultural values influence smart
service revenue models, and (2) derive revenue model configurations
enabling value capture. To do so, the authors study six
Western European manufacturers commercializing smart services
in Pacific Asia. The results indicate that indirect and freemium
revenue models may achieve fit with the cultural values identified.

Authors Classen, Moritz & Friedli, Thomas
Journal or Publication Title Asia Pacific Business Review
Language English
Subjects business studies
HSG Classification contribution to scientific community
HSG Profile Area SoM - Business Innovation
Refereed Yes
Date 2021
Publisher Informa UK Limited, trading as Taylor & Francis Group
Publisher DOI 10.1080/13602381.2021.1894770
Official URL https://doi.org/10.1080/13602381.2021.1894770
Depositing User Moritz Classen
Date Deposited 11 Mar 2021 15:19
Last Modified 11 Mar 2021 15:19
URI: https://www.alexandria.unisg.ch/publications/262583

Download

[img] Text
Classen_Friedli_2021_APBR.pdf - Published Version
Available under License Creative Commons Attribution Non-commercial No Derivatives.

Download (2MB)

Citation

Classen, Moritz & Friedli, Thomas (2021) ‘It’s not like we can charge for everything’: revenue models to capture value from smart services in Pacific Asia. Asia Pacific Business Review,

Statistics

https://www.alexandria.unisg.ch/id/eprint/262583
Edit item Edit item
Feedback?