A Tailored Approach for Successful Growth : How to align your management approach to the goals of your growth strategy

Item Type Journal paper
Abstract

Why do corporate growth initiatives so often founder? Why does one company succeed at opening up new markets and revenues while another company in the same industry fails? At too many companies, top decision makers don't look beyond the "what" of a growth strategy. But these executives also need to understand the "how" - the mechanics of the growth strategy and how to put them into practice. And they need to align both "what" and "how" with their own organizational culture.

[http://www.strategy-business.com/article/08218]

Authors Koster, Alex; Szczepanski, Michael & Lechner, Christoph
Journal or Publication Title Strategy & Business
Language English
Subjects business studies
HSG Classification contribution to practical use / society
Refereed Yes
Date 10 June 2008
Publisher Booz, Allen & Hamilton
Place of Publication New York, NY
Volume 51
Number Summer
Page Range 14-17
Number of Pages 4
ISSN 1083-706X
Depositing User Prof. Dr. Christoph Lechner
Date Deposited 07 Jul 2008 11:52
Last Modified 23 Aug 2016 11:04
URI: https://www.alexandria.unisg.ch/publications/46315

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Citation

Koster, Alex; Szczepanski, Michael & Lechner, Christoph (2008) A Tailored Approach for Successful Growth : How to align your management approach to the goals of your growth strategy. Strategy & Business, 51 (Summer). 14-17. ISSN 1083-706X

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https://www.alexandria.unisg.ch/id/eprint/46315
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