Crowdsourcing as a Business Model: An exploration of emergent textbooks harnessing the wisdom of crowds

Item Type Conference or Workshop Item (Paper)
Abstract

The process of writing textbooks is still very traditional regarding the status of authorship and expert opinions. Recently we observe the emergence of authors who follow a different approach, taping the wisdom of crowds as key resource of their own publications. In this paper, we explore business model innovation which leverages value propositions of textbooks by applying crowdsourcing. We use case study research methods to analyze four textbooks written collaboratively. Essential findings indicate occurrence of user-communities fulfilling peer-reviewing, editing or co-authoring despite a lack of monetary incentives. We further detect a tendency towards wiki software providing a community hub. This paper enters the field of partially crowdsourced textbooks and derives future questions of research.

Authors Walter, Thomas & Back, Andrea
Research Team IWI3
Language English
Subjects information management
HSG Classification not classified
Refereed No
Date 23 June 2010
Publisher AIS
Page Range 555-568
Title of Book Proceedings of the 23rd Bled eConference "eTrust: Implications for the Individual, Enterprises and Society" : Research Volume
Event Title 23rd Bled eConference "eTrust: Implications for the Individual, Enterprises and Society"
Event Location Bled, Slovenia
Event Dates 20.-23.06.2010
Official URL http://aisel.aisnet.org/bled2010/3
Depositing User Dr. Thomas Walter
Date Deposited 02 Sep 2010 14:26
Last Modified 03 May 2017 15:04
URI: https://www.alexandria.unisg.ch/publications/69069

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Citation

Walter, Thomas & Back, Andrea: Crowdsourcing as a Business Model: An exploration of emergent textbooks harnessing the wisdom of crowds. 2010. - 23rd Bled eConference "eTrust: Implications for the Individual, Enterprises and Society". - Bled, Slovenia.

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https://www.alexandria.unisg.ch/id/eprint/69069
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