University of St.Gallen
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Edward Ho

fields of research Social influence on consumer behavior (observational learning)
Ubiquitous computing-augmented persuasion in retailing and marketing
Internet of Things as an enabler for value-added business applications
former positions Edward is a PhD candidate at the Swiss Federal Institute of Technology Zürich (ETH Zürich), Switzerland and works as a Research Associate at the Banking Lab in St. Gallen.

Prior to his doctoral studies, Edward has worked for several years in numerous engineering positions including as a trainee at Alstom Inspection Robotics (a start-up specializing in automated mechanical inspection) in Switzerland, as a field engineer in Schlumberger (an oilfield services provider) in Canada, and as researcher at the Forschungszentrum Karlsruhe in Germany.