University of St.Gallen
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Kirsten Mrkwicka

name Kirsten Mrkwicka
institute Institute of Marketing (IFM)
address IfM-HSG, Büro 2-341, Dufourstrasse 40a, 9000 St. Gallen, Switzerland
phone 071 224 7276
e-mail
publications papers (13)
fields of research Interactive and digital marketing
Marketing organization and capabilities
former positions 06/2015 - present: PostDoc and Head of Executive Education, Institute of Marketing, University of St.Gallen (Switzerland)

09/2010 - 05/2015: Research Associate, Institute of Marketing, University of St.Gallen (Switzerland)

01/2010 - 08/2010: Head of Marketing and Communications, Faculty of Economic Sciences, University of Göttingen (Germany)

04/2009 - 12/2009: Project Assistant, International Journalists’ Programmes, Berlin (Germany)

10/2007 - 12/2008: Student Assistant, Marketing and Communications, Faculty of Economic Sciences, University of Göttingen (Germany)

05/2008 - 09/2008: Diplomand, Chair of Information Management, University of Göttingen (Germany)

05/2007 - 03/2008: Tutor, Institute of Marketing and Retailing, University of Göttingen (Germany)

07/2006 - 10/2006: Intern, Lufthansa Flight Training, Frankfurt (Germany)

08/2004 - 10/2004: Intern, teltarif.de (online magazine on telecommunication), Göttingen (Germany)
personal education 09/2010 - 05/2015: Doctoral candidate, University of St.Gallen

08/2013 - 07/2014: Visiting scholar, Indiana University (USA) 

07/2013: Essex Summer School in Social Science Data Analysis (Great Britain)

10/2003 - 04/2009: Combined studies, Georg-August-Universität Göttingen (Germany):
Business Administration and Mass Communication Research

02/2006 - 06/2006: Semester abroad at Tartu Ülikool, Tartu (Estonia)

06/2003: Abitur (German High School Diploma), Immanuel-Kant-Schule, Rüsselsheim (Germany)
awards 08/2013 - 07/2014: Doc.Mobility fellowship, Swiss National Fund (SNF)

01/2014: Winner of PDMA Research Competition (Product Development and Management Association, with Rebecca J. Slotegraaf and Marcus Schögel)

01/2010: Sponsorship Award, Horizont Foundation

11/2005 - 04/2009: Scholarship holder, Foundation of German Business (SDW)