University of St.Gallen
research platform alexandria
by letter
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 
search person

Peter Maas

title Prof. Dr. rer. pol.
name Peter Maas
institute Institut für Versicherungswirtschaft (IVW)
address Kirchlistrasse 2, 9010 St. Gallen, Switzerland
phone +41 (0)71 2247960
fax +41 (0)71 2247990
e-mail
homepage www.ivw.unisg.ch
publications papers (147)
projects project entries (7)
School SoM - School of Management
university status professor
position Professor of Management with special focus on Service, Risk and Insurance Management
Member of the Executive Board of the Institute of Insurance Economics of the University of St. Gallen
Academic Director and Member of the Core Faculty of the Executive MBA in Financial Services and Insurance (MBA-FSI)
fields of research Marketing in Financial Services: Customer Value as strategic management focus
Trends and Transformationen in Service industries und -markets
Changing Roles of Intermediaries in Financial Services markets
Sustainability and Insurance
Old-age provision: Attitudes and behavior of FS customers
Megatrends 2050: Consequences for individuals and markets
Powerful Interaction Points: Saying goodbye to the channel
Learning from the Best: Cross-industry comparison of Customer Value Management
Segmentation in Emerging Markets
former positions Senior Consultant at an international management consultancy
Managing Director of the Risk Dialogue Foundation, St. Gallen
awards Best Paper Award 2008 in Journal für Betriebswirtschaft