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European Communication Report

abstract The world of the Communication professional is a complex and
ever–evolving one. Those in our profession face a variety of challenges daily, and bear witness to a host of different experiences
and attitudes as they go about their work. The changeable nature
of one’s role is what makes the work of a Communication
Professional so appealing, yet so hard to delineate.

In order to find some commonality between professionals working
in different environments across Europe, an attempt at information
gathering and assessment is essential. How else are we to know whether we are alone in our practices, or whether others face the same problems, and respond to them in a recognisable way? Do we
have the same view of the profession as others, or are we out on a limb? Most of all, is the Communications profession developing in the way we want it, and which trends should we expect to emerge in the future?

The European Communication Report tries to answers all these questions and more, each year investigating the most current information on the background of Communication professionals, their salaries, job satisfaction, work experience. By providing insights into the issues which Communication professionals believe will be most important in their future, the Communication Report presents a unique and distinctively European look into the heart of the Communication profession.
   
keywords Public Relations; Communication Professional; Communication Director; Corporate Communications
   
partner European Association of Communication Directors
type fundamental research project
status periodic
start of project 2008
end of project 2008
additional informations http://www.eacd-online.eu/
topics Communication Professional; Corporate Communciations
methods Quantitative, longitudinal survey
contact Christian Fieseler