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Financial Services Trend Analysis - Kooperationsprojekt mit der BMW Group

abstract Identification and analysis of important trends, translation and integration of relevant marketing trends in the field of BMW SF.

Assessment of current trend management situation at BMW SF. Analysis of potential strengths, weaknesses, opportunities and threats in the trend and innovation process.
   
keywords Trend Analysis
   
partner
type applied research project
status completed
start of project 2007
end of project 2008
principal BMW SF
additional informations
topics Identification, analysis, translation, and integration of relevant marketing trends for financial services.
methods Beratungsprojekt
contact Dennis Herhausen