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Are the Times A-Changin’? : On Journalists' Readiness for a Digital Future

versione breve In our contribution, we investigate the adaptability of Swiss editorial teams to the changes brought to the journalistic profession by the advent Social Media. Based on a survey designed to measure adaptability to change, we observe reservations on the micro level (changes in role and relationship models of journalists) as well as on the meso level (adaptability of the organization). Despite these reservations, there is wide-spread acceptance of Social Media as a distinct new journalistic form, that regardless of necessary organizational and personal adjustments to be made in the near to mid-term future, there is the promise new form of authorreader interaction and more immediate forms of journalism long thought gone from editorial practice.
   
tipo papier de conférence (English)
   
parole chiave Social Media Journalism, Role Models, Relationship Models, Readiness for Change
   
progetto Social Media Journalismus
nome della conferenza SGKM 2012 (Schweiz. Gesellschaft für Kommunikations- und Medienwissenschaft (Neuchâtel)
data della conferenza 20-4-2012
editore dei proceedings Participatory Media, Journalism and Communication Changing Values, Roles and Business Models
pagine 24
volume / edizione 1. Auflage
Editore SGKM (Zürich)
ISSN 2235-7866
review double-blind review
   
citation Grubenmann, S., Meckel, M., & Fieseler, C. (2012). Are the Times A-Changin’?: On Journalists' Readiness for a Digital Future. In Participatory Media, Journalism and Communication Changing Values, Roles and Business Models, 1. Auflage, pp.24. Zürich: SGKM.