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Co-Creating Value: Resolving Challenges & Building Key Capabilities

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abstract - Defining Value Creation: Perspectives
- Pursuing Value Creation: Real-Life Examples
- Fostering Value Creation: Key Insights from Cases
   
type presentation (English)
   
keywords Global Account Management, Value Co-Creation, Collaboration
   
date of presentation 27-6-2012
event 12th Global Account Management Executive Program (Bad Horn)
citation Thoma, A. (2012). Co-Creating Value: Resolving Challenges & Building Key Capabilities. Presented at 12th Global Account Management Executive Program, Bad Horn.