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Stakeholder engagement in Twitter : An analysis of stakeholder engagement of top 50 CSR companies on Twitter

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abstract
   
type presentation (Deutsch)
   
keywords twitter, csr, stakeholder, network analysis
   
date of presentation 3-1-2012
event Stakeholder Symposium 2011 (Kopenhagen)
citation Etter, M., & Plotkowiak, T. (2012). Stakeholder engagement in Twitter: An analysis of stakeholder engagement of top 50 CSR companies on Twitter. Presented at Stakeholder Symposium 2011, Kopenhagen.
   
profile area SoM - Business Innovation