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The Servitization of Manufacturing Firms : Four strategic approaches

Marco Paiola, Nicola Saccani & Heiko Gebauer

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abstract
   
type conference paper (English)
   
keywords
   
name of conference 17th International Annual EurOMA Conference 2010 (Portugal)
date of conference 6-6-2010
title of proceedings Managing Operations in Service Economies
page(s) 5
publisher EurOMA Operations Management Association (BrĂ¼ssel)
review internal review
   
citation Paiola, M., Saccani, N., & Gebauer, H. (2010). The Servitization of Manufacturing Firms: Four strategic approaches. In Managing Operations in Service Economies, pp.5. BrĂ¼ssel: EurOMA Operations Management Association.