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How Do Price Presentation Effects Influence Consumer Choice? The Case of Investment Guarantees in Unit-Linked Life Insurance Products

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abstract
   
type working paper (English)
   
keywords
   
date of appearance 2010
issuer institution Professor Dr. Hato Schmeiser
series title Working Papers on Risk Management and Insurance
publisher Chair for Risk Management and Insurance (St. Gallen)
review internal review
   
citation Huber, C., Schmeiser, H., & Gatzert, N., Professor Dr. Hato Schmeiser (Eds.), (2010). How Do Price Presentation Effects Influence Consumer Choice? The Case of Investment Guarantees in Unit-Linked Life Insurance Products. Working Papers on Risk Management and Insurance. St. Gallen: Chair for Risk Management and Insurance.