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Which event for which destination?- A conceptual approach for selecting an event matching affective positioning goals of a destination

Julia Johnsen & Thomas Bieger

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abstract
   
type conference paper (English)
   
keywords Affective Image, multidimensionality of images, image transfer, destination image
   
project Nachhaltiges Reporting der Ski WM 2003 in St. Moritz
name of conference EMAC Conference 2006 (Athen)
date of conference 25-5-2006
review double-blind review
   
citation Johnsen, J., & Bieger, T. (2006). Which event for which destination?- A conceptual approach for selecting an event matching affective positioning goals of a destination. In .