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Corporate Brand Management

Franz-Rudolf Esch, Torsten Tomczak, Joachim Kernstock & Tobias Langner

fulltext etc. no fulltext attached

   
type book (Deutsch)
   
keywords
   
date of appearance 2006
publisher Gabler (Wiesbaden)
volume / edition 2. erweiterte und ├╝berarbeitete Auflage
ISBN 3834903477
page(s) 374
citation Esch, F. R., Tomczak, T., Kernstock, J., & Langner, T. (2006). Corporate Brand Management. Wiesbaden: Gabler. - ISBN 3834903477.