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publications

title authors / eds. year type  
 
Conformity and the Crowd Christian Hildeb... 2013 journal paper
   
Product Design for the Long Run: Consumer Responses t... Jan R. Landwehr,... 2013 journal paper
   
When Social Media Can Be Bad For You: Community Feedb... Christian Hildeb... 2013 journal paper
   
Converging Consumer Preferences Online Christian Hildeb... 2012 conference paper
   
The Tipping Point of Design: How Product Design and B... Andreas Herrmann... 2012 journal paper
   
The Eyes have it: How Car Faces influence Consumer Ca... Andreas Herrmann... 2012 journal paper
   
It is all in the Mix: The interactive Effect of Music... Andreas Herrmann... 2012 journal paper
   
Failing to Follow Your Own Star Christian Hildeb... 2012 conference paper
   
Clustered Insights Christian Puruck... 2012 journal paper
   
Sex Matters Theo Lieven, Jan... 2011 conference paper
   
Das Gesicht des Autos Andreas Herrmann... 2011 article
   
Entscheidungsverhalten von Kunden in Mass Customizati... Julia Stefanides... 2011 journal paper
   
The Impact of Mimicry on Sales - Evidence from Field ... Andreas Herrmann... 2011 journal paper
   
The Effect of Default Options on Choice - Evidence fr... Andreas Herrmann... 2011 journal paper
   
Sex matters: The Effect of Brand Gender on Brand Equity Theo Lieven, And... 2011 journal paper
   
The Eyes have it Christian Puruck... 2011 journal paper
   
Eyeballing Friendly Headlights Christian Puruck... 2011 conference paper
   
When Artificial Feedback Hurts Christian Hildeb... 2011 conference paper
   
 
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