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BMW Group: Organizing for Innovation and Efficiency

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abstract
   
type case study (English)
   
keywords Innovation, Organization Design, Ambidexterity
   
date of appearance 2007
publisher University of St. Gallen
review internal review
   
citation Raisch, S., & Zimmermann, A. (2007). BMW Group: Organizing for Innovation and Efficiency: University of St. Gallen.