University of St.Gallen
research platform alexandria
search publications
browse publications
by person
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 
by year

Opportunities and Threats by Mobile Platforms : The (New) Role of Mobile Network Operators

fulltext etc. no fulltext attached
abstract This paper analyzes how new mobile platforms change existing value networks in the mobile service industry and describes how mobile network operators (MNOs) can react to such changes to remain competitive. A state-of-the-art analysis takes stock of mobile platforms provided by, e.g., device manufacturers and Internet companies. The business model of and ecosystem around such platforms are examined. This includes application stores, which are often tied to a mobile platform and enable developers to distribute and monetize their applications. MNOs’ efforts to open up towards 3rd parties by exposing network capabilities through APIs are examined. MNOs’ joint efforts to decrease fragmentation of their platforms and application stores are analyzed. Based on the results of the analysis, several options for MNOs’ potential role in a mobile service industry dominated by mobile platforms are discussed.
   
type conference paper (English)
   
keywords Mobile platform, Platform-based business model, Application store, Mobile network operator
   
name of conference 2010 14th International Conference on Intelligence in Next Generation Networks (Berlin, Germany)
date of conference 14-10-2010
title of proceedings ICIN 2010: Weaving Applications into the Network Fabric
page(s) 6
publisher Curran Associates (New York)
ISBN 978-1-4244-7443-1
DOI 10.1109/ICIN.2010.5640892
review double-blind review
   
citation Stanoevska-Slabeva, K., & Wozniak, T. (2010). Opportunities and Threats by Mobile Platforms: The (New) Role of Mobile Network Operators. In ICIN 2010: Weaving Applications into the Network Fabric, pp.6. New York: Curran Associates, DOI:10.1109/ICIN.2010.5640892. - ISBN 978-1-4244-7443-1.