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Collaborative CRM - Begriff, Beispiel und Herausforderungen

abstract
   
type working paper (Deutsch)
   
keywords Collaboration, Customer Relationship Management
   
date of appearance 01-07-2003
review not reviewed
   
citation Caesar, M., & Heutschi, R. (2003). Collaborative CRM - Begriff, Beispiel und Herausforderungen. Universit├Ąt St. Gallen.