Aktuell veröffentlichte Publikationen im Volltext
Counterfeit trade is amulti-billion dollar industry affecting anever-wider range of goods andmarkets. Despite the diversity of counterfeit products in terms of complexity, manufacturing techniques, investments in production facilities, potential dangers or value for the users, and degrees of conflict for the counterfeit producers with the local ...
The study at hand explores the influence of value-added services offered in addition to a motor insurance product on the customer’s preference structure. It addresses the need of insurance companies to extend their core business with different types of supplementary services. A choice-based conjoint analysis is conducted which considers the ...
We present a novel approach to identify individuals’ preferences in the context of
sustainable energy consumption by letting them play a public good game (PGG). The
study will be conducted using an energy-efficiency website developed by us and
operated by an Austrian utility company that currently facilitates 9,929 users out of
which 1,000 will ...