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journal paper
Veiga, J. F. ., Keupp, M. M., Floyd, S., & Kellermanns, F. (2014). The longitudinal impact of enterprise system users’ pre-adoption expectations and organizational support on post-adoption proficient usage. EJIS European Journal of Information Systems, 2014(online seit 06.13), 1-17, DOI:10.1057/ejis.2013.15.
   
Keupp, M. M., & Gassmann, O. (2013). Resource constraints as triggers of radical innovation: Longitudinal evidence from the manufacturing sector. Research Policy, 42(8), 1457-1468, DOI:10.1016/j.respol.2013.04.006.
   
Keupp, M. M., Palmié, M., & Gassmann, O. (2012). The Strategic Management of Innovation: A Systematic Review and Paths for Future Research. International Journal of Management Reviews, 14(04), 367-390, DOI:10.1111/j.1468-2370.2011.00321.x.
   
Keupp, M. M., Friesike, S., & Zedtwitz, M. (2012). How do foreign firms patent in emerging economies with weak appropriability regimes? Archetypes and motives. Research Policy, 41(8), 1422-1439, DOI:10.1016/j.respol.2012.03.019.
   
Keupp, M. M., & Gassmann, O. (2011). How do foreign R&D units in China manage their Chinese R&D staff? An empirical exploration. International Journal of Technology Management, 56(1), 73-91, DOI:10.1504/IJTM.2011.042459.
   
Keupp, M. M., Palmié, M., & Gassmann, O. (2011). Achieving Subsidiary Integration in International Innovation by Managerial “Tools”. Management International Review, 51(2), 213-239, DOI:10.1007/s11575-011-0072-5.
   
Keupp, M. M., Beckenbauer, A., & Gassmann, O. (2010). Enforcing Intellectual Property Rights in Weak Appropriability Regimes: The Case of de Facto Protection Strategies in China. Management International Review, 50(1), 109-130, DOI:10.1007/s11575-009-0020-9.
   
Keupp, M. M., & Gassmann, O. (2009). Determinants and archetype users of open innovation. R&D Management, 30(4), 331-341.
   
Keupp, M. M., Beckenbauer, A., & Gassmann, O. (2009). How managers protect the intellectual property rights in China using de facto strategies. R&D Management, 39(2), 211-224.
   
Keupp, M. M., & Gassmann, O. (2009). The past and the future of international entrepreneurship: A review and suggestions for developing the field. Journal of Management, 35(3 (Annual Review Issue)), 600-633.
   
Keupp, M. M., & Gassmann, O. (2009). The power of the periphery: Why do 'transnational' approaches to international innovation fail?. Research in International Business and Finance, 23(2), 206-221.
   
Keupp, M. M., & Gassmann, O. (2009). International Innovation and Strategic Initiatives: A Research Agenda. Research in International Business and Finance, 23(2), 193-205.
   
Gassmann, O., & Keupp, M. M. (2008). The Internationalisation of Western Firm's R&D to China. International Journal of Entrepreneurship and Small Business, 6(4), 536-561.
   
Gassmann, O., & Keupp, M. M. (2007). The competitive advantage of early and rapidly internationalising SMEs in the biotechnology industry: A knowledge based view. Journal of World Business, 42(3 (Special Issue: The Early and Rapid Internationalisation of the Firm)), 350-366.
   
Gassmann, O., & Keupp, M. M. (2007). The Internationalisation of R&D in Swiss and German Born Globals: Survey and Case Study Evidence. International Journal of Entrepreneurship and Small Business, 4(3), 214-233.
   
Gassmann, O., & Keupp, M. M. (2005). Le Design Universel: Comment réussir dans le Marché des Seniors?. Revue Economique et Sociale, 63(2), 21-27.
   
book
Keupp, M. M. (2010). Subsidiary Initiatives in International Research and Development: A Survival Analysis. Saarbruecken: Suedwestdeutscher Verlag fuer Hochschulschriften. - ISBN 978-3-8381-1218-3.
   
Keupp, M. M., Lhuillery, S., Garcia-Torres, M. A., & Raffo, J. (2009). Economic focus study on SMEs and intellectual property. Berne: Swiss Federal Institute of Intellectual Property.
   
Keupp, M. M. (2000). Ratgeber Zivildienst. Reinbek bei Hamburg: Rowohlt Taschenbuch Verlag. - ISBN 3499608367.
   
book chapter
Keupp, M. M. (2011). Intellectual property protection in born globals. In International Entrepreneurship in the Life Sciences (pp. 194-213). Cheltenham, U.K.: Edward Elgar. - ISBN 978-1-84980-819-4.
   
Gassmann, O., & Keupp, M. M. (2009). The "silver market in Europe": Myth or reality?. In Information and Communication Technologies for Active Ageing in (pp. 77-90). Amsterdam: IOS Press.
   
Gassmann, O., & Keupp, M. M. (2005). Globales Management von Innovation. In Gassmann, O. (Eds.), Handbuch Technologie- und Innovationsmanagement (pp. 207-226). Wiesbaden: Gabler Verlag.
   
conference paper
Palmié, M., Haefner, N., Keupp, M. M., & Gassmann, O. (2013). Organizational Design and Subsidiary-to-Parent Knowledge Transfer in MNCs: The Mediating Role of Parent Firm Attention. In Strategy and Sustainability, pp.8. Chicago IL: SMS Strategic Management Society.
   
Hürzeler, P., Keupp, M. M., Palmié, M., Grichnik, D., & Gassmann, O. (2013). Behavioral Antecedents of Entrepreneurial Orientation in Owner-Centric Firms. In Strategizing Practices from the Outliers: Enabling "Big Bang" Innovations, Session 45, pp.8. Chicago: SMS Strategic Management Society.
   
Palmié, M., Keupp, M. M., & Haefner, N. (2012). A Portfolio View of New Product Development Performance: The Differentiated Influence of Collaborative Innovation. In , pp.1-9.
   
Palmié, M., Keupp, M. M., & Gassmann, O. (2012). Organizational Architecture and Knowledge Transfer Success in Multinational Firms: An Agency Theory Perspective. In , pp.1-9.
   
Keupp, M. M., & Palmié, M. (2012). Organizational Design and the Utilization of Subsidiary Knowledge in Multinational Firms: Attention as the Mediator. In , pp.1-9.
   
Keupp, M. M., Palmié, M., & Gassmann, O. (2012). Creating Useful Subsidiary Competence by Appropriate Organizational Architecture. In , pp.1-8.
   
Keupp, M. M., Floyd, S., & Gassmann, O. (2009). Some animals are more equal than others: What makes strategic initiatives survive the firm's internal selection environment?. In nominated for best paper award, pp.29: Inderscience.
   
Keupp, M. M., Floyd, S., & Gassmann, O. (2009). What makes strategic initiatives survive the firm's internal selection environment?. In , pp.29: Inderscience.
   
Keupp, M. M., & Gassmann, O. (2009). Running like a fugitive: Impediments to innovation as triggers of foreign R&D collaboration, outsourcing, and offshoring. In JIBS paper development workshop, pp.28: Inderscience.
   
Keupp, M. M., & Gassmann, O. (2008). Why don't you use it: An attention-based view on the paradoxical non-recognition of foreign R&D subsidiaries. In RADMA 2008 Proceedings.
   
Keupp, M. M., & Gassmann, O. (2008). Defensive initiatives and the power of the periphery. In AIB 2008 Proceedings, pp.28 (Abstract): Academy of International Business.
   
Keupp, M. M., & Gassmann, O. (2008). Determinants of initiative survival in multinational companies. In Proceedings of the 50th Annual Meeting of the Academy of International Business, pp.183 (Abstract). East Lansing, USA: Academy of International Business.
   
Keupp, M. M., Zeschky, M., & Gassmann, O. (2008). Integration instead of separation. A multi-level analysis of how firms achieve ambidexterity. In , pp.39.
   
Keupp, M. M., & Gassmann, O. (2007). Protection without patents: How firms in China earn rents from innovation by 'factual' protection. In AOM 2007 meeting proceedings.
   
Keupp, M. M., & Gassmann, O. (2007). Beyond the TNC paradigm in research on international innovation. In AOM 2007 meeting proceedings.
   
Keupp, M. M., & Gassmann, O. (2007). Safeguarding intellectual property rights in emerging economies: The case of factual protection strategies in China. In RADMA 2007 Proceedings.
   
Keupp, M. M. (2007). Safeguarding intellectual property rights in emerging economies: The case of factual protection strategies in China. In RADMA 2007 Proceedings.
   
Keupp, M. M. (2007). Why don't you use it: The under-utilisation problem of international R&D. In RADMA 2007 Proceedings.
   
Keupp, M. M. (2007). Protection without patents: How firms in china earn rents from innovation by 'factual' protection. In AOM 2007 meeting proceedings.
   
Keupp, M. M., & Gassmann, O. (2007). Subsidiary anti-nitiatives: Why do foreign subsidiaries decide to not leverage expertise to the firm?. In AOM 2007 meeting proceedings.
   
Keupp, M. M., & Gassmann, O. (2006). Research versus Development: Towards a new framework of R&D Internationalisation. In VIIIth IFSAM conference proceedings, pp.25.
   
Keupp, M. M., & Gassmann, O. (2006). Generating Competitive Advantage On A Global Basis: A New Empirical Look On International R&D. In Proceedings of the 2006 SMS conference, pp.25: Strategic Management Society.
   
Keupp, M. M., & Gassmann, O. (2006). Why Do Local Chinese Manage Foreign R&D Units in China? Towards a Multiplicative Capacity View. In Proceedings of the 2006 AOM conference, pp.34. New York: Academy of Management.
   
Gassmann, O., & Keupp, M. M. (2005). Managing Foreign R&D in China. In EURAM 2005 Proceedings, pp.19.
   
book review
Keupp, M. M. (2007). Multinational Firms, Innovation and Productivity. Creativity and Innovation Management, 16(1), 101-102.
   
working report
Keupp, M. M. (2010). Final report for research project: Mesures micro- et macroéconomiques des activités innovantes au sein des enterprises. Neuchâtel: Swiss Federal Office of Statistics.
   
Keupp, M. M., & Rüther, F. (2009). Final report: Uncertainty in the patent system - Quantitative analysis of EPO data. Munich: European Patent Office.
   
Gassmann, O., Keupp, M. M., & Reepmeyer, G. (2006). KTI Initiative Innovation for Successful Ageing: wissenschaftlicher Bericht. Bern: KTI.
   
Keupp, M. M. (2005). Internationalising the Value Chain in China: Final Project Report: University of St. Gallen.
   
article
Keupp, M. M., & Rütimann, P. (2013). Technologiemanagement: Herausforderungen für die Armee. Allgemeine Schweizerische Militärzeitschrift, 11(2013), 40-41.
   
Keupp, M. M., & Gassmann, O. (2008). Wie expandiere ich erfolgreich ins Ausland?. Zürcher Wirtschaft, 3(2008), 9-10.
   
Keupp, M. M., & Gassmann, O. (2007). Wie Schweizer KMU erfolgreich ins Ausland expandieren. io new management, 6 (Jubiläumsausgabe "75 Jahre"), 54-57.
   
Keupp, M. M. (2006). Wir Forscher sehen da weniger schwarz. St. Galler Tagblatt(11. März 2006), 2.
   
Gassmann, O., & Keupp, M. M. (2005). Die Babyboomer verändern den "Silver Market". io new management, 9(2005), 28-31.
   
Gassmann, O., & Keupp, M. M. (2005). Wachstumsmarkt der jungen Alten: Lernen von Japan. io new management, 7-8(2005), 15-19.
   
Keupp, M. M. (2005). Innovation for Successful Ageing. St. Gallen Business News, 10(2005), 4.
   
presentation
Hürzeler, P., Keupp, M. M., Palmié, M., Grichnik, D., & Gassmann, O. (2013). On the bright and dark side of prediction and control in firms' entrepreneurial orientation - Evidence from new energy SMEs. Presented at 1st Development Workshop in association with a Special Issue of "Small Business Economics", Warwick Business School.
   
 
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*citation format: APA 5