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Who Prices Locally? Survey Evidence of Swiss Exporters

Andreas M Fischer, Matthias Lutz & Manuel Wälti

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abstract Survey information on Swiss exporters is used to test the hypothesis that firm-specific factors, in particular firm size, are important determinants of pricing-to-market (PTM). The survey asked exporters whether they set different prices across markets and, if so, whether price segmentation occurred because of pricing conditions in the local market or other factors. The empirical analysis is based on a probit model that regresses a binary-choice variable of PTM on firm size and other control variables. The main empirical finding is that firm size and PTM are positively and significantly correlated. A further result is that while firms whose main export market is in the Euro area are less likely to engage in PTM, firm size plays a bigger role for them. These results are robust across different PTM classifications, regression specifications, export destinations, and industrial sectors.
   
type working paper (English)
   
keywords firm size, local currency pricing, pricing to markets
   
date of appearance 2007
issuer institution Centre for Economic Policy Research
series title Discussion Paper Series
publisher Centre for Economic Policy Research (London)
ISSN 0265-8003
review not reviewed
   
citation Fischer, A. M., Lutz, M., & Wälti, M., Centre for Economic Policy Research (Eds.), (2007). Who Prices Locally? Survey Evidence of Swiss Exporters. Discussion Paper Series. London: Centre for Economic Policy Research.