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Customer Centricity: Nur eine Frage der richtigen Strategie?

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abstract
   
type presentation (Deutsch)
   
keywords
   
project Customer Centricity Implementation
date of presentation 12-3-2012
event 14.«Best Practice in Marketing»-Tagung (Zürich)
citation Herhausen, D. (2012). Customer Centricity: Nur eine Frage der richtigen Strategie?. Presented at 14.«Best Practice in Marketing»-Tagung, Zürich.