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Institute of Marketing

title authors / eds. year type  
 
Customer-Value Thomas Bieger, C... 2006 book
   
Customer Value und Nachhaltigkeit Thomas Dyllick 2004 book chapter
   
Customer Value schlägt Shareholder Value Christian Belz 2005 journal paper
   
Customer Value in Versicherungswirtschaft und Financi... Matthias Haller,... 2006 book chapter
   
Customer Value in Informations- und Entscheidungsproz... Maria Wuensche 2005 journal paper
   
Customer Value im Handel Thomas Rudolph, ... 2006 book chapter
   
Customer Value im Handel Thomas Rudolph, ... 2004 book chapter
   
Customer Value für kleine und mittlere Unternehmen Christian Belz, ... 2004 book chapter
   
Customer Value - Kundenbewertung und Kundenvorteile Christian Belz 2005 journal paper
   
Customer Value Christian Belz, ... 2012 book
   
Customer Value Christian Belz, ... 2004 book
   
Customer Touchpoints marken- und kundenspezifisch managen Christian Belz, ... 2010 journal paper
   
Customer Services in Social Media Channels Alexander Rossmann 2013 conference paper
   
Customer Satisfaction in Business-to-Business Relatio... Dirk Zupancic, C... 2006 conference paper
   
Customer Right-Channeling Dennis Herhausen... 2010 conference paper
   
Customer Right-Channeling Dennis Herhausen 2009 presentation
   
Customer Relationship Management. Wie Unternehmen Kun... Marcus Schögel, ... 2003 book
   
Customer Relationship Management Capability: Antecede... Oliver Arndt, Ma... 2009 conference paper
   
 
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