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Transforming Software Business Models into Business Processes

Markus Schief, Amir Bonakdar & Tobias Weiblen

abstract Changed business models, such as induced by Software-as-a-Service, require an effective implementation in a firm’s organization. This study clarifies the relation between business models as an implementation of a company’s strategy, and business processes, as an abstraction of a company’s operations. The presented transformation framework provides specific meaning to the industrial setting of a software vendor morphing to a SaaS model. Both underlying concepts, the business model and the value chain, as a coarse-grained view on business processes, stem from software industry research. The explorative findings cover a detailed description of the transformation framework as well as an exemplary expert survey that can serve as a refer-ence for software firm decision makers. Thus, the study provides profound insights into the potential opera-tional impacts of business model changes.
   
type conference paper (English)
   
keywords Business Model; Software Industry; Business Process; Strategy; Implementation; Software-as-a-Service
   
name of conference 14th ICEIS International Conference on Enterprise Information Systems 2012 (Wroclaw, Poland)
date of conference 28-6-2012
title of proceedings Proceedings of the 14th International Conference on Enterprise Information Systems
page(s) 167-172
publisher SciTePress Digital Library
ISBN 978-989-8565-12-9
review double-blind review
   
profile area SoM - Business Innovation
citation Schief, M., Bonakdar, A., & Weiblen, T. (2012). Transforming Software Business Models into Business Processes. In Proceedings of the 14th International Conference on Enterprise Information Systems, pp.167-172: SciTePress Digital Library. - ISBN 978-989-8565-12-9.