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Marketing Management – A Contemporary Perspective

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abstract
   
type journal paper
   
keywords
   
language Deutsch
kind of paper journal article
date of appearance 1-9-2009
journal Zeitschrift für Betriebswirtschaft
publisher Gabler Verlag
ISSN 0044-2372
ISSN (online) 1861-8928
volume of journal 79/2009
number of issue 9
page(s) 1099-1101
review not reviewed
   
citation Reinecke, S. (2009). Marketing Management – A Contemporary Perspective. Zeitschrift für Betriebswirtschaft, 79/2009(9), 1099-1101.