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The not so unique Global Trade Identification Number : Exploring inconsistencies in online product information sources

Stephan Karpischek, Florian Michahelles & Elgar Fleisch

Mobile shopping apps for consumers often identify retail products by Global Trade Identification Number (GTIN) using barcodes or RFID technology and rely on online data sources to provide basic product information. Several different sources exist, and reports show that the available product information in them is often inconsistent with implications for both retail businesses and consumers. In this paper we compare the product information provided by 10 different online sources for more than 82,000 retail products based on GTINs which were scanned by users of mobile
barcode scanning apps. We find inconsistent information for nearly half of the products and report our results from analyzing these inconsistencies.
   
type conference paper (English)
   
keywords Global Trade Identification Number (GTIN), RFID
   
project Auto-ID Lab
name of conference 7th European Workshop on Smart Objects (Dresden, Deutschland)
date of conference 17-5-2011
title of proceedings Systems, Technologies and Applications
page(s) 4
publisher VDE Verlag (Berlin)
ISBN 978-3-8007-3354-5
review not reviewed
   
profile area SoM - Business Innovation
citation Karpischek, S., Michahelles, F., & Fleisch, E. (2011). The not so unique Global Trade Identification Number: Exploring inconsistencies in online product information sources. In Systems, Technologies and Applications, pp.4. Berlin: VDE Verlag. - ISBN 978-3-8007-3354-5.