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Towards Microblogging Success Factors : An Empirical Survey on Twitter Usage of Austrian Universities

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abstract
   
type conference paper (English)
   
keywords
   
name of conference MCIS 2011: 6th Mediterranean Conference on Information Systems (Cyprus)
date of conference 3-9-2011
title of proceedings Cloud Computing Track
page(s) 12
publisher AIS Association of Information Systems (Atlanta)
review double-blind review
   
citation Sammer, T., & Back, A. (2011). Towards Microblogging Success Factors: An Empirical Survey on Twitter Usage of Austrian Universities. In Cloud Computing Track, pp.12. Atlanta: AIS Association of Information Systems.