Now showing 1 - 5 of 5
  • Publication
    Information Source or Information Channel? : An Approach towards a Classification
    Existing tourism literature which investigates tourist's information behaviour shows a plethora of used terminology concerning information material. Some researchers refer to the term information source, some to information channel and some use these terms as synonyms. To begin with, this paper provides a brief overview of definitions and concepts of information and communication theory. Consequently, a model of the flow of information has been elabo-rated. Moreover it attempts to deliver a classification of tourism related information media. Yet, with this paper the authors attempt to contribute to a better understanding of the terms information source and information channel. It should further provide a classification scheme of tourism related information carrier which should facilitate research results.
  • Publication
    Drivers for Ski Destination Choice
    (International Association of Scientific Experts in Tourism, 2011-08-28) ; ;
    Alpine ski resorts are facing the challenge of attracting tourists. Especially ski destinations on lower levels in Switzerland will face problems to sustain with increasing temperatures and less snow. The arising question concerns the motives for skier visits. This study evaluates drivers for ski destination selection on the basis of a sample of potential Swiss skiers. Descriptive statistics and an exploratory factor analysis identify motives for ski destination selection criteria. Five factors were found and are (1) the overall snow and slope conditions, (2) the quality of relevant infrastructure, (3) the overall offer and popularity, (4) the price and the accessibility, (5) the means of transportation of a ski destination. These factors show that there are other factors next to snow and slope conditions, which motivate skiers for a visit. It is interesting the price factor is not the most important one.
  • Publication
    Travel Market Switzerland 2012 : Basic Report and Database Specification
    In 2012, for the eighth time since 1972, a survey on the travel behavior of the Swiss population was conducted. The database resulting from this project (Travel Market Switzerland 2012) is still the most extensive on private trips by the Swiss resident population. Private trips are defined/ delimited as all journeys by private persons with at least one overnight stay outside their home and their normal life and work environment. They include all types of leisure motivations, but no business purposes. Results (selection): - Travel propensities: Switzerland experienced a travel-intensive year with a gross travel propensity higher than ever before. - The duration of trips: Short trips are still on the rise as most trips last less than one week. - The choice of destination: Switzerland remains the favored destination but is highly competing with neighbouring countries. - The month of departure: July remains the strongest month with October and December in second and third place. - Travel motivation: Travellers are seeking regeneration from daily routine and job and do this by experiencing landscape and nature and enjoying good food and beverages or simply by resting and relaxing. Time issues (motivation factors such as having time for family or for oneself) have again become more relevant. - Sources of information: Information is transmitted via two major channels: Face-to-face and the Internet. Face-to-face include particularly friends and relatives and also people living at the destination (e. g. locals, hotel employees). However, and most importantly, the major source of information is previous experience. - Booking channels: The Internet is now the most prominent booking channel. Bookings are made either by mail or on specific booking platforms. - Modes of transport: Private cars are still the most important modes of transport. The train again has lost market share in favor of the plane which has gained the highest market share ever. - Type of accommodation: The hotel industry in general, and three and four-star hotels in particular, have lost market share. Five-star hotels gained market share, especially in international destinations.