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Dominik Röck
Former Member
Title
Dr.
Last Name
Röck
First name
Dominik
Phone
+41 71 224 72 99
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Publicationmodum.io: Funding a Blockchain-Based Start-Up's Supply Chain Solution (Teaching Note)This teaching case can be used for different audiences – for executives, postgraduates and young entrepreneurs as well as students. These groups should have a background in one of the two fields: - For an audience with IS background that wants to learn more about startup financing and supply chains especially in the pharmaceutical industry. - For an audience with finance background that wants to study new opportunities of startup financing, get to know blockchain technology (BCT), ICOs as well pharmaceutical supply chains. - For an audience with operations and supply chain background that wants to open up to startup financing and BCT as well as ICO topics. Depending on the background, the case teacher should decide upon the listed references, what the students should read. This teaching case should be worked on over the period of at least three days. As the topic is complex and the audience will need to get to know two new fields, further reading and additional research on the topics BCT/ICO, startup financing and pharmaceutical supply chain is required.Type: case studyIssue: N5-420-007
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Publicationmodum.io: Funding a Blockchain-Based Start-Up's Supply Chain Solution (Teaching Case)At the end of June 2017, the founder of modum.io AG, Marc D., was preparing for an important meeting that would take place the next day with a major investor when he received an email. The goal of the meeting was to negotiate the final terms of a commitment. However, the email from the investor indicated that the negotiations related to modum.io would not make it onto the agenda. After months of promising discussions, the entrepreneur was disappointed by this unexpected decision. With a limited cash flow, the founders faced two choices: (1) provide a cash bridge until the negotiations could resume or (2) come up with an alternative plan. Modum.io was focused on one core business idea: streamlining supply chain processes by combining innovative technologies and proprietary hardware to provide an efficient, reliable, and secure shipment monitoring solution. More specifically, modum.io’s first use-case was aimed at monitoring temperature-sensitive pharmaceutical products in the supply chain. Their sensor devices are connected to the Internet of Things (IoT), and the collected data is stored on the blockchain to ensure integrity and authenticity.Type: case studyIssue: N9-420-006