Now showing 1 - 10 of 10
  • Publication
    Verjüngungskur für die Zentrale
    (Manager-Magazin-Verl.-Ges., 2015-04-21) ; ;
    Campbell, Andrew
    Type:
    Journal:
    Issue:
  • Publication
    Why Corporate Functions Stumble
    (Harvard Business School Publ. Corp., 2014-12-01) ; ;
    Campbell, Andrew
    A survey of 761 of the largest corporations in North America and Europe showed that the number of corporate functions had increased at about a third from 2007 to 2010. Leaders at three out of four companies believed that their functions' influence had grown. At the same time, complaints about the performance of those functions were increasing. The authors combined their survey data with insights from structured interviews at large European multibusiness organizations to understand why corporate functions so often underperform and what might be done about it. They learned that the performance of these functions may well be related to how they respond to the varying management challenges they face at different life-cycle stages. In "youth," for example, the function may not be seen as valuable by all the businesses. Its mandate may be unclear, its staffing problematic, and its efforts to get up and running overhasty. In "adolescence," the function may have a tendency to expand its activities without due regard for how that affects its relationships with the business divisions. In "maturity," when it is well established and its mandate is fairly stable, it may spend too much time benchmarking and searching for best practices, diverting attention from the needs of its internal clients. In the fourth stage, which calls for change, the function's managers may fall into the trap of looking for opportunities to redeploy their skills rather than acquiring new ones. The authors discuss these and other challenges and offer remedies. [http://hbr.org/2014/12/why-corporate-functions-stumble Online-Version] [https://archive.harvardbusiness.org/cla/web/pl/product.seam?c=36597&i=36599&cs=68ad625f2eb0b64cbca1120dc8370210 PDF-Version]
    Type:
    Journal:
    Volume:
    Issue:
  • Publication
    CEOs, Mind Your Own Business! : Why and How Corporate CEOs Should Pay More Attention to Corporate Functions
    (TEBR The European Business Review, 2013-03)
    Campbell, Andrew
    ;
    ;
    The corporate office consists of the CEO and the corporate functions. It is the main vehicle for delivering corporate added value. Yet corporate functions often underperform and corporate offices often fail to add value. We argue that this is because CEOs focus most of their attention on portfolio strategy and business issues and give too little attention to guiding and leading their own business - the corporate office. --> http://www.europeanbusinessreview.com/?p=8459
    Type:
    Journal:
    Issue:
  • Publication
    Are CEOs Getting the Best from Corporate Functions?
    (MIT, 2012-03-20)
    Campbell, Andrew
    ;
    ;
    At too many large companies, corporate functions like HR and IT don't get enough strategic direction from the CEO. Four basic steps can help. Few CEOs give enough direction to the heads of their corporate-level functions. That's the conclusion of a survey we conducted of more than 50 function heads at some of Europe's leading companies. We are referring here to larger companies in which corporate-level functions such as finance, human resources, information technology, strategy, purchasing and legal provide policies, controls and services to decentralized operating divisions. Fortunately, some CEOs have found ways to address the problem. In our survey, fewer than one in 10 function heads felt they had received sufficient guidance on how their function should contribute to the company's overall strategy. Instead, they were expected to develop their own ideas and functional strategies.
    Type:
    Journal:
    Volume:
    Issue:
  • Publication
    A New Look for the Head Office : Corporate Headquarters Redesigns during Times of Crisis
    Companies appear to have adopted a new perspective on the role of their corporate headquarters (CHQ). Instead of considering it a cost factor that can be easily slashed, companies seem to have recognized the need for a stronger corporate hand. By analyzing recent patterns of CHQ change, this article provides valuable lessons on how companies handle this conflict between CHQ cost efficiency and value contribution. [http://performance.ey.com/2012/11/14/chq-redesigns-during-times-of-crisis/ Snapshot] [http://performance.ey.com/wp-content/uploads/downloads/2012/11/New-look-for-head-office.pdf Full Article]
    Type:
    Journal:
    Volume:
    Issue:
  • Publication
    To centralize or not to centralize?
    (McKinsey & Company, 2011-06-01)
    Campbell, Andrew
    ;
    ;
    The CEO's dilemma-were the gains of centralization worth the pain it could cause?-is a perennial one. Business leaders dating back at least to Alfred Sloan, who laid out GM's influential philosophy of decentralization in a series of memos during the 1920s, have recognized that badly judged centralization can stifle initiative, constrain the ability to tailor products and services locally, and burden business divisions with high costs and poor service.1 Insufficient centralization can deny business units the economies of scale or coordinated strategies needed to win global customers or outperform rivals. Timeless as the tug-of-war between centralization and decentralization is, it remains a dilemma for most companies.
    Type:
    Journal:
    Issue:
  • Publication
    Type:
    Journal:
    Issue:
  • Publication
    The Value Traps Facing Corporate Functions
    (SMS Strategic Management Society, 2013-10-01) ; ;
    Campbell, Andrew
    Corporate functions are the headquarters functions in a divisionalised company. These functions, such as corporate Finance, HR, IT, Marketing, and Strategy, have been increasing in their numbers, size and influence. While they can add significant value as part of the ‘corporate parent', they also often subtract value, interfering in unhelpful ways and imposing bureaucracy and delays. Our research, with 30 European companies, exposed four typical value traps that are the root causes of subtracted value. These value traps appear to occur because of the different challenges that corporate functions face at different stages in their life cycle.
  • Publication
    Functional Strategies in Decentralized Corporations: Richemont's Group HR Function
    (ECCH, 2013) ;
    Düblin, Daniela
    ;
    Compagnie Financière Richemont S.A. (Richemont) is the second largest luxury goods company in the world after LVMH (Louis Vuitton - Moët Hennessy S.A.). Offering a wide selection of brands, Richemont faces typical group company challenges. On the one hand, the autonomy of its individual brands called "Maisons" is crucial for the brands' and, thus, the group's success. On the other hand, despite its diversified brand portfolio, each of the Maisons carries out several more or less similar tasks which offer centralization and standardization potential at the group level. In 2000, Richemont's corporate management launched an initiative focused on this potential to create additional value. This led to a new group structure with several centralized group functions. Previously, the group had been completely decentralized. The new corporate functions were supposed to add value to the Maisons, which they could not achieve as stand-alone business divisions. This case study spotlights the development of Richemont as a group company, covering the timeline from 2000, when a new corporate structure was implemented, to 2012. The focus is on the group HR function as one of the corporate functions that was established during the introduction of the new corporate structure. The group HR's functional strategy, as well as the development of its value-adding efforts is provided. In addition, the case study describes the group HR's interfaces and the division of the responsibilities between corporate level and non-corporate level units. Finally, it describes two major initiatives that the group HR carried out in order to strengthen its position as a value source and its acceptance within the group. Using this specific function, the case study explores the role of corporate functions as a specific feature of Richemont's new corporate structure and an important means to create or destroy corporate value. The case can be used as teaching material for strategy classes on corporate strategy, corporate advantage, corporate parenting, and corporate functions. It provides insights into the success factors of corporate-level functional strategies and the levers of a corporate function's value creation. It can be used to discuss the following questions which touch on the fundamental issues of corporate strategy: What can be centralized and what cannot? What is the corporate function's role in setting policy, guiding decentralized activities, and supporting business divisions? How can heads of corporate functions link their functional strategy to the overall corporate strategy? How can they avoid bureaucracy, empire-building, and interference? How can they measure added value? How can they decide which skills are needed at the corporate level? By covering these questions, the case deals with how heads of corporate functions can develop strategies for their functions.
  • Publication
    Housekeeping at Corporate Headquarters: International Trends in Optimizing the Size and Scope of Corporate Headquarters
    (University of St.Gallen/Harvard Business School, 2012) ; ;
    Collis, David J.
    Survey Report - Purpose: This international guide on changes at CHQ provides data and insights on changes in CHQ design over a four-year time period (2007-2010), as well as on the status quo of recent CHQ design and effectiveness (2010). Surveys: The guide is based on large-scale surveys of 761 of the largest corporations in 21 countries in North America and Europe. The overall company-level response rate accounting for 28.4 % of the sample indicates a large interest in changes at CHQ. Key findings: The surveys indicate an overall trend towards stronger CHQ - in contrast to the more prominent cases of CHQ cutbacks frequently published in the business press. Many companies have tightened the reins of CHQ and increased CHQ influence over divisional decisions.