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PublicationHow to Manage Crowdsourcing Platforms EffectivelyCrowdsourced tasks are very diverse – and so are platform types. They fall into four categories, each demanding different governance mechanisms. The main goal of microtasking crowdsourcing platforms is the scalable and time-efficient batch processing of highly repetitive tasks. Crowdsourcing platforms for information pooling aggregate contributions such as votes, opinions, assessments and forecasts through approaches such as averaging, summation, or visualization. Broadcast search platforms collect contributions to solve tasks in order to gain alternative insights and solutions from people outside the organization, and are particularly suited for solving challenging technical, analytical, scientific, or creative problems. Open collaboration platforms invite contributors to team up to jointly solve complex problems in cases where solutions require the integration of distributed knowledge and the skills of many contributors. Companies establishing crowdsourcing platforms of any type should continuously monitor and adjust their governance mechanisms. Quality and quantity of contributions, project runtime, or the effort for conducting the crowdsourcing project may be good starting points.Type:Journal:Volume:Issue:
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PublicationThe Nature of Crowd Work and its Effects on Individuals’ Work PerceptionCrowd work reflects a new form of gainful employment on the Internet. We study how the nature of the tasks being performed and financial compensation jointly shape work perceptions of crowdworkers in order to better understand the changing modes and patterns of digital work. Surveying individuals on 23 German crowd working platforms, this work is the first to add a multi-platform perspective on perceived working conditions in crowd work. We show that crowd workers need rather high levels of financial compensation before task characteristics become relevant for shaping favorable perceptions of working conditions. We explain these results by considering financial compensation as an informational cue indicating the appreciation of working effort that is internalized by well-paid crowd workers. Resulting boundary conditions for task design are discussed. These results help us understand when and under what conditions crowd work can be regarded as a fulfilling type of employment in highly developed countries.Type:Journal:Volume:Issue:
Scopus© Citations 47 -
PublicationWhy Incorporating a Platform-Intermediary can Increase Crowdsourcees’ Engagement( 2019)
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PublicationHow to Manage Crowdsourcing Platforms Effectively?(Sage Publishing, 2018-02-01)
Scopus© Citations 85 -
PublicationCrowdsourcing: How to Benefit from (Too) Many Great IdeasThis article focuses on how companies can cope with the enormous volume and variety of data (big data) that is acquired on crowdsourcing platforms from the worldwide community of Internet users. We identify the challenges of implementing crowdsourcing platforms and show how CIOs and other organizational leaders can build the absorptive capacity necessary to extract business value from crowdsourced data.
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PublicationAccelerating Customer Integration into Innovation Processes using Pico Jobs(Inderscience Enterprises, 2011-04)
Scopus© Citations 7 -
PublicationModularization of Crowdfunding Services: Designing Disruptive Innovations in the Banking Industry(Association for Information Systems, 2015-12-13)
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PublicationHow Idea Creativity and Hedonic Value Influence Project Success in Crowdfunding(Universität Osnabrück, 2015-03-06)
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PublicationThe Effects of Prediction Market Design and Price Elasticity on Trading Performance of Users : An Experimental Analysis(Cornell University Library, 2012-04-18)
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PublicationAccelerating customer integration into innovation processes using Pico-Jobs(Internat. Soc. for Professional Innovation Management, 2010-06-08)
