Now showing 1 - 3 of 3
  • Publication
    Radically rethinking the way crowdfunding works: the case of JumpStartFund and the Hyperloop
    ( 2019)
    Lipusch, Nikolaus
    ;
    Dellermann, Dominik
    ;
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    Bretschneider, Ulrich
    ;
    In this research, we explore the unique case of JumpStartFund, a new crowdfunding platform that is used to develop the Hyperloop project. To this end, we employ an in-depth single case study to examine the participation architecture of the platform as well as the Hyperloop campaign content, based on which we derive a new crowdfunding model. The derived crowdfunding model differs from existing crowdfunding models in that it allows entrepreneurs to develop their business with the crowdmore actively. Our research has important implications for research and practice. First, we introduce a new crowdfunding model that expands the boundaries of existent models. Second, we explain how our model helps to more efficiently leverage the potential inherent in the crowd thereby redefining entrepreneurial success within crowdfunding. Third, we discuss how our findings contribute to existent research within the context of crowdsourcing.
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  • Publication
    Radically Rethinking the Way Crowdfunding Works: The Case of Jumpstartfund and the Hyperloop
    ( 2019-11-21)
    Lipusch, Nikolaus
    ;
    Dellermann, Dominik
    ;
    ;
    Bretschneider, Ulrich
    ;
    In this research, we explore the unique case of JumpStartFund, a new crowdfunding platform that is used to develop the Hyperloop project. To this end, we employ an in-depth single case study to examine the participation architecture of the platform as well as the Hyperloop campaign content, based on which we derive a new crowdfunding model. The derived crowdfunding model differs from existing crowdfunding models in that it allows entrepreneurs to develop their business with the crowdmore actively. Our research has important implications for research and practice. First, we introduce a new crowdfunding model that expands the boundaries of existent models. Second, we explain how our model helps to more efficiently leverage the potential inherent in the crowd thereby redefining entrepreneurial success within crowdfunding. Third, we discuss how our findings contribute to existent research within the context of crowdsourcing.
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    Scopus© Citations 1
  • Publication
    Managing crowdsourced software testing: a case study based insight on the challenges of a crowdsourcing intermediary
    (Springer Verlag, 2014-04-01)
    Zogaj, Shkodran
    ;
    Bretschneider, Ulrich
    ;
    Crowdsourcing has gained much attention in practice over the last years. Numerous companies have drawn on this concept for performing different tasks and value creation activities. Nevertheless, despite its popularity, there is still comparatively little well-founded knowledge on crowdsourcing, particularly with regard to crowdsourcing intermediaries. Crowdsourcing intermediaries play a key role in crowdsourcing initiatives as they assure the connection between the crowdsourcing companies and the crowd. However, the issue of how crowdsourcing intermediaries manage crowdsourcing initiatives and the associated challenges has not been addresses by research yet. We address these issues by conducting a case study with a German start-up crowdsourcing intermediary called testCloud that offers software testing services for companies intending to partly or fully outsource their testing activities to a certain crowd. The case study shows that testCloud faces three main challenges, these are: managing the process, managing the crowd and managing the technology. For each dimension, we outline mechanisms that testCloud applies for facing the challenges associated with crowdsourcing projects.
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    Scopus© Citations 96