Now showing 1 - 10 of 171
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Der reflektierende Praktiker – fünf Denkmuster für Führungskräfte

2020 , Meynhardt, Timo , Gomez, Peter , Lambertz, Mark

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Eine Frage des Klimas

2014-01 , Jäckel, Martin , Gomez, Peter , Zimmermann, Alexander

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Wie Ihr Unternehmen gesund wächst

2009-09-21 , Ferlic, Flora , Gomez, Peter , Raisch, Sebastian

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Editorial

2002 , Schmid, Beat , Glotz, Peter , Gomez, Peter , Mierzejewska, Bozena Izabela

A full package of media management articles mark this issue of JMM - The International Journal on Media Management. This one deals with a very important issue - the new media impact on traditional media management. Four articles are devoted entirely to the focus theme. The first one tackle the question of new media and the transformation of book publishing industry. Nina D. Ziv of the Polytechnic University from New York reaches into the future facing the book publishing industry. Emergence of a whole range of new media have created important managerial tensions within the book publishing firms, she avers, they are the catalyst of change and are creating opportunities that will enable the industry to regenerate its business.

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How non-financial reporting can make use of Public Value

2017 , Meynhardt, Timo , Gomez, Peter , Berndt, Thomas

More than ever, firms need to know how they impact on society, our values and our ways of living. In a world of high uncertainty, it is necessary to develop a sense of what really makes an organization valueable to the people. In research, the notion of Public Value addresses this type of value creation. It is about a firm's contribution to the common good as perceived by the people.

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Creating Societal Benefits and Corporate Profits

2014 , Zimmermann, Alexander , Gomez, Peter , Probst, Gilbert , Raisch, Sebastian

Some companies are pursuing initiatives that aim to synergistically create value both for the company and society. But these initiatives follow a different development process than traditional corporate products. Based on in-depth case studies of four leading global corporations from different industries (BMW, Nestlé, P&G, and Vanke), the researchers from the Center for Organizational Excellence (CORE) identify distinct organizational solutions and best practices to support such initiatives in different stages of the new business development process.

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Die Erfolgsformel für nachhaltiges Wachstum

2007-09-18 , Gomez, Peter , Probst, Gilbert , Raisch, Sebastian

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Building Blocks for Alternative Four-Dimensional Pyramids of Corporate Social Responsibilities

2016-05-23 , Meynhardt, Timo , Gomez, Peter

Carroll shaped the corporate social responsibility (CSR) discourse into a four-dimensional pyramid framework, which was later adapted to corporate citizenship and sustainability approaches. The four layers of the pyramid— structured from foundation to apex as economic, legal, ethical, and philanthropic (or discretionary) responsibilities—drew considerable managerial attention. An important criticism of the economic foundation of the Carroll pyramid concerns the identification and ordering of the four dimensions, which are inadequately justified theoretically. The authors of this article propose an alternative approach that builds on the public value concept, which integrates a microfoundation of psychological research into basic human needs. Drawing on their Swiss Dialogue process, the authors argue that a four-dimensional pyramid does have heuristic value for managers. The advantage of this alternative pyramid logic is that it may be contingently adapted to different cultural contexts, because it allows adaptive internal reordering.

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Führung im Wandel : Sind Visionäre oder Pragmatiker erfolgreicher?

2011-06-22 , Gomez, Peter , Probst, Gilbert , Raisch, Sebastian , Zimmermann, Alexander

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Die Formel für profitables Wachstum

2007-07-01 , Gomez, Peter , Raisch, Sebastian , Rigall, Juan