English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Research Outputs
Projects
People
Statistics
English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Home
HSG CRIS
HSG Publications
Marketing by walking around - Jagd nach Events in der Flüssigwelt
Export
Statistics
Options
Marketing by walking around - Jagd nach Events in der Flüssigwelt
Journal
Jahrbuch Marketing-Kommunikation
Type
journal article
Date Issued
1996
Author(s)
Gross, Peter
Language
German
HSG Classification
not classified
Refereed
No
Publisher
Künzler-Bachmann
Publisher place
Zürich
Volume
7
Start page
21
End page
23
Pages
3
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/62763
Subject(s)
other research area
Division(s)
SfS - Institute of So...
Eprints ID
10172