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  4. Preventing Firestorms in Social Media. 2018. - Interactive Marketing Research Conference. - Vrije Universiteit Amsterdam.
 
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Preventing Firestorms in Social Media. 2018. - Interactive Marketing Research Conference. - Vrije Universiteit Amsterdam.

Type
conference paper
Author(s)
Herhausen, Dennis  
Ludwig, Stephan
Wulf, Jochen  
Grewal, Dhruv
Schögel, Marcus  
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Event Title
Interactive Marketing Research Conference.
Event Location
Vrije Universiteit Amsterdam.
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/116481
Subject(s)

business studies

Division(s)

IMC – Institute for M...

IWI - Institute of In...

Eprints ID
255545

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