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Strategische Markenführung
Details
Strategische Markenführung
Type
book
Date Issued
1996
Author(s)
Haedrich, Günther
Tomczak, Torsten
Kaetzke, Philomela
Language
German
HSG Classification
contribution to education
Refereed
No
Publisher
Lucius und Lucius
Publisher place
Stuttgart
Volume
2. Auflage
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/62769
Subject(s)
business studies
Division(s)
ICI - Institute for C...
ITEM - Institute of T...
EMBA - Executive MBA
Eprints ID
33605