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Zielgruppenmanagement
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Zielgruppenmanagement
Type
book section
Date Issued
1995
Author(s)
Belz, Christian
Language
German
HSG Classification
not classified
Refereed
No
Book title
Handwörterbuch des Marketing
Publisher
Schäffer-Poeschel
Publisher place
Stuttgart
Volume
2. Aufl.
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/63271
Subject(s)
other research area
Division(s)
IMC – Institute for M...
Eprints ID
48604
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