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Marketingplanung - Einführung in die marktorientierte Unternehmens- und Geschäftsfeldplanung
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Marketingplanung - Einführung in die marktorientierte Unternehmens- und Geschäftsfeldplanung
Type
book
Date Issued
1998
Author(s)
Kuss, Alfred
Tomczak, Torsten
Language
German
HSG Classification
contribution to education
Refereed
No
Publisher
Gabler
Publisher place
Wiesbaden
Volume
1. Auflage
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/61319
Subject(s)
business studies
Division(s)
ICI - Institute for C...
ITEM - Institute of T...
EMBA - Executive MBA
Eprints ID
33582
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